OBE - 30th Year campaign
OBJECTIVE:
OBE celebrated their 30th year anniversary by launching a campaign with an alternate style guide. The campaign includes a launch post and a monthly blog post which requires a video for posting on social.
DESCRIPTION
OBE celebrated their 30th year anniversary by launching a campaign. The campaign includes a monthly blog post which requires a video for posting on social. The idea behind the campaign centers around the metaphor of a pearl - something formed overtime by grit. We also wanted to highlight our bold personality with the tagline “30 Years Bold”
Role: Lead Motion Designer/Editor
Client: On Board Experiential
Creative Direction: Kelsey Rubbelke, Emily Dolber
Graphics: Ashley Frohlking
Footage/Photos: OBE
Video Editing: Ashley Frohlking
© OBE