facebook - black business august

OBJECTIVE:

Black Business August was a virtual facebook event part of Facebook’s Mini Boost series. The goal is to showcase Black, Latinx, and Women Business owners throughout the videos. Business owners presented their strategies, social media platforms, and were interviewed to be used as a learning tool for other small businesses out there. Graphics from PIPs, intro’s, lower thirds, and other supers were needed to elevate the videos and give visuals to what these small business owners wanted to share with the audience.

Role: Lead Motion Designer

Client: Facebook (Meta)

Creative Direction: Ariel Wilchek

Brand System: Facebook