Superbowl Activation

The Rise booth at the superbowl needed a small reel to plus up a vertical TV screen at the beginning of the experience to give a bit more information before people entered. Rise is a perpetuator of honoring the people who fought for social justice. The booh featured a “tunnel” to give the feeling of when football players walk through the tunnel to begin a game.

Role: Lead Motion Designer

Client: Rise

Creative Direction: Peter Kovacs

Photos provided by Rise.

© Think-True

Activation Video Recap. Provided by Think-True
©Think-True